Fortune International Group is one of the small number of Miami developers whose brand adds measurable value to a building. Founded by Edgardo Defortuna, Fortune has developed and marketed a series of oceanfront and beachfront condominiums that consistently price near the top of their submarkets. On Key Biscayne, Fortune is co-developing 301 Ocean Drive with Terra Group.
Jade Signature (Sunny Isles Beach)
Jade Signature is Fortune's landmark Sunny Isles oceanfront tower, designed by Herzog & de Meuron with interiors by PYR. It is one of the most architecturally serious oceanfront residential buildings ever completed in South Florida and has held its position at the top of the Sunny Isles pricing hierarchy since delivery.
The Jade Signature playbook — a Pritzker-caliber architect, a boutique-scale luxury program on an oceanfront site, and a highly curated buyer base — is the direct precedent for how Fortune approaches 301 Ocean Drive.
Jade Ocean, Jade Beach, and the Jade Franchise
The Jade family in Sunny Isles established Fortune's identity as a luxury oceanfront developer. Jade Ocean and Jade Beach were early anchors that helped reposition Sunny Isles from a lower-tier beach market into one of South Florida's most active branded luxury submarkets.
The franchise demonstrated Fortune's ability to build a coherent brand across multiple buildings on the same shoreline — a skill directly relevant to how the firm now thinks about entering a supply-constrained island like Key Biscayne.
Ritz-Carlton Residences Sunny Isles
The Ritz-Carlton Residences Sunny Isles brought a full-service branded residential product to the Sunny Isles beachfront. Fortune's involvement anchored the operating standards and marketing reach that a Ritz-Carlton residential license requires.
For 301 Ocean Drive buyers, the relevant lesson is Fortune's demonstrated ability to run a branded ultra-luxury oceanfront building at the service level buyers expect at the top of the market.
Auberge Beach Residences and ORA by Casa Tua
Auberge Beach Residences Fort Lauderdale extended Fortune's branded-residential reach north of Miami-Dade. ORA by Casa Tua in Brickell moved the firm into a very different product — an urban branded tower — with a design language distinct from the beachfront portfolio.
Together the two projects show that Fortune's operating and marketing model translates across product types, which is meaningful when the buyer base for a project like 301 Ocean Drive spans multiple Miami submarkets.
Why Fortune Buildings Hold Value
Fortune buildings tend to hold their value for reasons that are more operational than architectural. The firm operates its own residential sales brokerage, actively manages secondary-market activity in its buildings, and invests in service standards that ownership communities notice years after delivery.
The result is that Fortune resales trade with less discount to launch than most peer projects. For pre-construction buyers at 301 Ocean Drive, the Fortune involvement is a specific, measurable contributor to expected resale performance.
The 301 Ocean Drive Partnership
301 Ocean Drive pairs Fortune with Terra Group on a 3.8-acre oceanfront Key Biscayne site. The partnership matches two developers who rarely need partners — a signal of how each firm sees the site's importance. Terra brings architecture and neighborhood-shaping expertise; Fortune brings oceanfront execution and branded operating standards.
That combination is what distinguishes 301 Ocean Drive from a single-developer boutique project and is a core reason the building is being priced at the top of the Key Biscayne market.
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Register for Priority AccessFrequently Asked Questions
Who is Fortune International Group?
Fortune International Group is a Miami-based real estate developer, brokerage, and asset manager founded by Edgardo Defortuna. It is one of the most active luxury condominium developers in South Florida, with a portfolio concentrated in oceanfront and beachfront buildings.
What are Fortune's most notable projects?
Fortune's most notable projects include Jade Signature and Jade Ocean in Sunny Isles Beach, the Ritz-Carlton Residences Sunny Isles, Auberge Beach Residences Fort Lauderdale, and ORA by Casa Tua in Brickell, among others.
Who is Edgardo Defortuna?
Edgardo Defortuna is the founder, president, and CEO of Fortune International Group. He is one of the most established luxury developers in Miami, with a career spanning several cycles and a portfolio focused on branded, high-specification oceanfront condominiums.
Do Fortune buildings hold their value?
Yes. Fortune's flagship buildings, particularly Jade Signature, have posted meaningful resale premiums to launch pricing. The firm's operating brand — attention to service, spec, and buyer curation — is a real contributor to secondary-market pricing durability.